Sazerac Planning Calendar

Calendar

This calendar includes eight of Sazerac’s products and stretches from July 2019 - June 2020. I worked closely with my boss to determine the timeline of each campaign, concept/product development, branding, etc. All of which was sorted, color-coded, and listed on the calendar.

We created a document that had all working brands, an exact timeline, and costs would help the brand manager and us at Marketicity work with each other to find the best solutions.

The purpose of making this strategic calendar was to streamline all current and possible projects for both us and the client. It serves as a living planning tool to find the best solutions, assign budgets, and plan for a year of success